FRANKLYWNOW - Online Advertising Production

Online Advertising Production

Interactive Media Services (IMS) is WorldNow's online advertising production agency. Their mission is to increase local revenue by building, optimizing and measuring local interactive marketing campaigns. These campaign elements are designed for you to assemble within WorldNow's management tool. IMS ensures that campaigns launch quickly and effectively and relieve local convergent sales managers of production responsibilities so that they can focus on selling. 

The Team

The WorldNow IMS team is comprised of professional multi-media producers who have launched thousands of successful online campaigns. Each team member is skilled in graphic creation, online advertising standards, best practices and project management. 

Support Services Provided

  • A set number of production and ad trafficking each month
  • Work with station online sales manager to understand campaign goals
  • Participation in campaign planning/brainstorming calls
  • Production of standard on-line ad inventory
  • Production of campaign branding elements
  • Implementing campaign changes
  • Trafficking ad campaigns
  • Providing campaign performance data

Why IMS?

  • Outsourcing production saves you money
  • We are specialists in creating successful campaigns
  • The IMS team understands technology, Flash, Javascript
  • We can customize campaigns to increase traffic and generate additional revenue

Collaboration between IMS and your station leads to succes

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